Meet the Client:
M. Filmore Hodnett, CPA provides bookkeeping and tax services with a focus on delivering quality work clients can trust. With a desire to stand out in a crowded industry, Filmore wanted a brand identity that was modern, approachable, and unlike the traditional, muted look often associated with CPA firms. The goal was to strengthen his visibility, improve his digital presence, and attract new clients through a refreshed brand and website.
Project Overview:
Create a bold and memorable brand identity using bright colors that stand out from conventional CPA firms while still conveying professionalism and trust.
Design a versatile logo system that works across digital and print applications, from his website and social media presence to business cards and client materials.
Build a user-friendly, search-optimized website designed to better communicate his services, strengthen his credibility, and convert visitors into clients.